The PGA Tour and LIV Golf announced on June 6, 2023 that they would merge to form a new, unified golf tour that would feature the world’s top players.
LIV Golf, which was founded in 2021 by the Saudi Arabia-backed Public Investment Fund, had been struggling to gain traction since its inception. The league had offered players large signing bonuses and guaranteed paydays, but it had been unable to lure many of the top players away from the PGA Tour. The merger will give LIV Golf the legitimacy and financial footing it needs to succeed. The PGA Tour, on the other hand, was facing increasing competition from LIV Golf and was worried about losing its top players. This unified tour will allow the PGA Tour to keep its top players and will also give the tour a much-needed infusion of cash. The merger has been met with mixed reactions from fans and players. Some have welcomed it, saying that it will create a more competitive and lucrative golf tour. Others have criticized the union, saying that it is a cynical attempt by the PGA Tour to cash in on LIV Golf’s financial resources.
This is a major development in the world of golf, and it will be interesting to see how the new tour plays out in the long run. The merger is still a work in progress, and only time will tell how it will ultimately play out.
Golf Rules! is a column written by Jillian Pavlick with the assistance of her amateur golfer husband Jonathan. Join Jillian as she learns the rules of the game and shares some tips and tricks along the way.