HARRISBURG – Local nonprofits now have the opportunity to build their communications capacity and share their impact through Stories That Serve, a new program created in partnership by The Foundation for Enhancing Communities and Wakeen & Company.
The program offers one nonprofit a custom professional video package designed to help the organization tell its story, strengthen donor relationships and reach new audiences. Applications are open through Nov. 17 at www.tfec.org/stories-that-serve.
As nonprofits face mounting financial pressures, many organizations are being asked to do more with less. The sector is seeing rising demand for services while budgets are delayed and restricted. Emerging trends show that nonprofits must now also contend with expanding issues such as workforce shortages, increasing operational costs and intensified expectations around social and environmental impact.
“Nonprofits spend every day giving back to our community,” said Kevin Wert, chief engagement officer and partner at Wakeen & Company. “This is our opportunity to give back to them with the same heart and dedication they show others.”
In this environment, Stories That Serve offers a timely and practical resource to help nonprofits amplify their message and inspire community support.
“Every nonprofit has a story worth telling, but nonprofits often lack the resources to tell it,” said Jennifer Doyle, president and CEO at TFEC. “Through Stories That Serve, we’re helping organizations communicate their work in a way that strengthens relationships, inspires giving and builds long-term capacity.”
The selected nonprofit will work closely with Wakeen & Company to produce a four to five-minute feature video showcasing their story, as well as a 30-second social cutdown. The project will include concept development, filming and two rounds of revisions. Final video assets will be optimized for use across web and social platforms.
Production will begin in January with filming in February and a premiere event in March. The nonprofit’s branding will appear prominently in the final video alongside a call to action of its choice.
“This initiative isn’t just about one video,” Doyle said. “It’s about giving organizations the tools to share their mission more effectively and connect with their community for years to come.”
The Foundation for Enhancing Communities The Foundation for Enhancing Communities inspires giving by partnering with donors to achieve their charitable goals and strengthens our local communities by investing in them now and for future generations. TFEC has served the South-Central Pennsylvania counties of Cumberland, Dauphin, Franklin, Lebanon and Perry, and the Dillsburg area for over 100 years.
